TRENDING: The All-In-One Digital Marketing Software
John Rampton is an entrepreneur, investor and startup enthusiast. He is the founder of the calendar productivity tool Calendar. Best known as an Entrepreneur and Connector. John was recently named #2 on Top 50 Online Influencers in the World by Entrepreneur Magazine as well as a blogging expert by Forbes. He currently invests and advises several companies in the bay area.
“It’s critical to get into the minds of your target audience by understanding search intent.”
“There are informational searches, navigational searches, and purchase searches. Each can have its own keywords in mind while also sharing other keywords. Do this right and you’ll get the type of traffic that converts.”
“Your customers are the lifeblood of your business. Their needs and wants to impact every aspect of your business, from product development to content marketing to sales to customer service.”
“Make no mistake about it. Bad habits are called ‘bad’ for a reason. They kill our productivity and creativity. They slow us down. They hold us back from achieving our goals. And they’re detrimental to our health.”
“We’re surrounded by distractions. Whether it’s emails, phone calls, text messages, social media notifications, or people entering and leaving your workspace, those distractions end up eating a good portion of your time.”
“Keyword research is a task often left to SEOs and content marketers. However, it can be a powerful tool for anyone in your organization who wants to learn what your target market wants to read, learn and buy.”
“An influencer with a small but loyal and engaged following can often have a far greater impact than one with a much larger fan base.”
“Attention spans are short. Like, eight seconds short. That’s why it’s necessary to grab people’s attention immediately.”
“No matter what position you’re in if you are receiving poor feedback from clients, co-workers, or in performance evaluations, then that’s one of the clearest signs that you’re not cut out for the job, or it’s not right for you.”
“Earning a comfortable living and being responsible with your money is always a good thing. But, if you let that completely control your life, you’re missing out on a lot of incredible experiences that money can’t buy.”
“Content marketing is one of the most effective ways to promote your business online – but only when it’s done right.”
“Better to take smart risks and focus on winning because, if you don’t, your competition will!”
“The goal of content marketing is to create content that people actually want to read/view. If you’re being blatantly promotional, there’s a good chance your content marketing efforts are falling flat.”
“Sometimes success means having the right idea in the right place at the right time. Other times, it’s about not being afraid to quit and move onto something new.”
“Negotiating isn’t about getting what you want or giving in to what the other party wants. It’s not an ‘either/or situation.’ It’s about having both parties walk away satisfied. Over the years in both business and life, I’ve had to learn this hard lesson.”
Geoff Breitling: If you want to build or scale a 7 figure SEO agency, you should watch this short video.