7 Figure SEO

Melissa Fach (Community And Social Manager For Pubcon)


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Melissa Fach is currently the Community and Social Manager for Pubcon, and is also the U.S. Blog Editor at SEMrush. She is also a former managing editor of Search Engine Journal from 2011 to 2013. Fach has also worked as Editor and Community Manager at Moz and a Social Jedi at AuthorityLabs.

“Never stop learning, and this doesn’t pertain to just SEO. Expand into areas you don’t know and have diverse skill sets. It will come in handy.”

“You can change your sales method by observing what is working and what isn’t.” 

“When you are creating a marketing plan you need to list out your demographics and then figure out what they may want to see or MUST see for you to make a sale.”

“When you are planning a strategy you need to plan it in multiple ways because there are so many kinds of people to please. You couldn’t possibly plan for them all, but you can create a strategy that will allow you to hit as many as possible.”

“Your website, content, graphics, videos, and social media should be focused on Psychology and SEO.”

“If you are in marketing/SEO you need to keep the Psychology behind your work in mind, in everything you do.”

“Even if you have someone on staff it is usually a good idea to take some of your advertising budget and invest in a block of hours each month to have an SEO / Internet Marketing consultant be completely and sometimes painfully honest with you.”

“One of the main goals of SEO is to help websites show up for keywords that will help them bring in more clients/customers which will increase sales online, enhance a business’s visibility online, improve their search engine ranking, create trust with search engines, and convert.”

“Anyone can drive traffic to a website, but quality traffic is key.”

“You want traffic that is interested in your products/services because they lead to conversion.”

“We cannot create an SEO plan for each page without the content. The content is the foundation from which we work.”

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7 Figure SEO

Geoff Breitling: If you want to build or scale a 7 figure SEO agency, you should watch this short video