7 Figure SEO

Mindy Weinstein, PhD (Founder Of Market MindShift)


TRENDING: The All-In-One Digital Marketing Software

Mindy Weinstein, PhD is the founder of Market MindShift, a digital marketing agency. She is also a marketing instructor at Grand Canyon University and the University of Denver. Mindy has co-authored two books: Rich and Thin: Slim Down, Shrink Debt, Turn Calories Into Cash (McGraw Hill) and Money Trouble: Surviving Your Financial Crisis (Beacon Hill). Mindy has a PhD in psychology with an emphasis on technology.

“If you can learn how to not only identify your ideal website visitor but also determine who they are and what motivates them, your SEO work will really pay off.”

“Mobile-friendliness and mobile-responsive layouts are not mandatory for mobile-first indexing.”

“As with most SEO work, getting a site to perform well in the mobile-first index is not a “one and done” task. You need to be closely monitoring Search Console so that you can identify and fix mobile errors.”

“SEO isn’t just about the numbers (i.e., keyword ranking positions, number of backlinks, traffic, etc.). It is also about understanding the audience and building an SEO campaign around that information.”

“If your website has separate mobile and desktop URLs, Google shows the mobile URL to mobile users and the desktop URL to desktop users.”

“Just as you need to pay attention to the desktop and mobile versions of your site for the mobile-first index, you also need to for the Page Experience update.”

“Page speed has been a factor to consider for a long time and it is even more important with the mobile-first index and Page Experience update.”

“When SEO is centred around the right audience, targeted traffic increases, which leads to more conversions.”

“Keyword research is one of the core tasks of SEO. Keywords should be targeted and relevant to your products or services, which is something you likely already know.”

“When it comes to SEO, you need to have a strategy and timeline in place.”

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7 Figure SEO

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